Cloud Communications Terminology

Intelligent Call Routing

Intelligent Call Routing uses the wealth of data from previously made calls plus Predictive Analytics to automatically choose the best route and carrier for each of your outbound communications–including cost and call quality, as well as redundancy. This can take into account both the price rates, based on the origination and termination of each call area; the best provider for completing calls in that area; and any current issue a provider might have in completing calls. This means that the route may change in real time from one call to the next, but the net result is the highest quality call at the most affordable price.

In contrast, most telecom providers use Least Cost Routing (LCR), which only takes the cost into consideration.

See also: Least Cost Routing | LCR, Predictive Analytics

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Intelligent Call Routing



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