One Quick Fix to Save 40% on Your Twilio Bill

Tim McLain

Texting and making a call is easy, right? That’s true on an individual scale when we reach out to a friend or colleague. And that is why your customers love to call and text when they need us. But it gets a lot more complicated when you need to integrate texting and phone calls on an enterprise scale.

That’s why many businesses and SaaS platforms like yours choose Twilio to manage that need. It’s one platform that helps you connect with your customers and prospects without having to hire a team of developers to keep it all running smoothly and scaling it up and down based on your minute-to-minute needs. You spent time and money getting it to work really well and ensuring that your team can focus on supporting customers, not troubleshooting calls and texts.

The big drawback? It can get really expensive as you grow.

How to Dramatically Reduce the Cost of Scaling Twilio SMS and Voice Traffic

The quick fix is to “bring your own carriers” into Twilio. Many of the costs of using Twilio for large-scale applications come from the fact that Twilio sends all your messaging and incoming calls through… one carrier? It’s a black box, we just don’t know. As a result, if there are errors in delivery or call routing, you likely have no way of knowing where the errors occurred or what you can do to fix them.

Don’t take my word for it. Hear from our customers about how Commio took the pains out of scaling Twilio, and how a SaaS platform powered customer conversations & increased engagement by adding Commio to Twilio.

The ability to scale past one or two calls per second or a small SMS campaign is expensive with Twilio. Early on, that limitation may be reasonable, but when your business grows or hits busy periods, you need to be able to scale to 10-20 calls per second without huge and unplanned cost increases. And SMS? You’re limited to one or three messages per second per number, and increasing that capacity also adds additional costs.

How Commio Gives You Massive Scalability at the Lowest Price Point

thinQ by Commio’s easy-to-implement Twilio Connect code allows you to scale without these dramatic cost increases by using a 40+ carrier network that is fully transparent, so you know where calls are going and what it’s costing you. What makes it so easy is that it just controls the routing of calls, while Twilio still does the things they are best at: managing and manipulating your calls. And all you need to do to add thinQ into your Twilio system is make a few tiny changes to the code.

Plus, teli by Commio is here to improve deliverability and scale with your SMS/MMS needs. Whether you need toll-free, long code (A2P 10DLC), or short codes, we can help.

Most importantly? Commio does this at a typical cost savings of 40% to 70% because we can offer better pricing on calls and SMS. And by spreading delivery over many carriers, we provide redundancy and ensure that one carrier going down doesn’t doom your time-sensitive campaign to fail or cause your application or phone system to reject calls from customers who need help now.

Ready to see if Commio can help you scale and connect with customers while controlling costs? Contact us for a no-obligation consultation today.

Date posted: October 21, 2021

Topic: 10DLC Long Code   APIs   Messaging   Outbound Voice   SaaS   Software as a Service (SaaS)   UCaaS  

Tags: Commio   MMS   SMS   Software as a Service   Termination   Twilio   VoIP  

Tim McLain

A passionate technologist at heart with more than 25 years of marketing experience, Tim loves using technology to help businesses solve problems and grow their bottom line. Tim is happiest brainstorming new approaches to marketing and communications to help Commio's partners better understand, trust, and embrace our cloud communications solutions. In his spare time, he loves shooting and editing video, riding long distances on North Carolina’s amazing bike trails, and enjoying the darkest craft beer he can find.

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