Video: Cloud Comms Industry Briefing – March 2023

Tim McLain

Lead gen best practices are evolving rapidly in lock step with cloud communication rules and regs. On the final day of LeadsCon the FCC announced new carrier SMS/MMS requirements that will specifically impact lead generation firms.

In this video Commio Marketing Director Tim McLain chats with industry experts, strategists, customers, and exhibitors at LeadsCon, as well as telecom veteran Alan Quayle and LeadsCon presenter and Commio VP Scott Navratil, to discuss:

  • What the new FCC messaging rules mean, particularly for legit senders
  • Building air-tight opt-in lists—of people who actually want to hear from you!
  • Choosing the right voice provider to optimize the return on your calling
  • What to include in a well executed text message (hint: the rules can help!)
  • Number strategy—Whether you’re calling or messaging, the number(s) you use say something about you
  • The advantages of an omnichannel approach to lead generation
  • Top tips for ensuring your messaging campaigns are approved – and go through

Calling and messaging are critical components of any lead gen strategy, but you have to stay current. Watch the Briefing for the latest updates, download our free compliance checklist, and read our Messaging eBook for more information.

Don’t miss the April Briefing—register now! Topics to be announced shortly.

Our Industry Briefings tap experienced telecom experts to review the hottest topics around voice and text messaging in the cloud, helping you stay current on everything you need to know for better customer experiences with smart, reliable omnichannel communications.


Date posted: March 14, 2023

Topic: 10DLC Long Code   Intelligent Call Routing   Messaging   Outbound   Outbound Voice   Short Code   Toll-Free   Toll-Free Texting  

Tags: Compliance   lead generation  

Tim McLain

A passionate technologist at heart with more than 25 years of marketing experience, Tim loves using technology to help businesses solve problems and grow their bottom line. Tim is happiest brainstorming new approaches to marketing and communications to help Commio's partners better understand, trust, and embrace our cloud communications solutions. In his spare time, he loves shooting and editing video, riding long distances on North Carolina’s amazing bike trails, and enjoying the darkest craft beer he can find.

Recent posts from Tim McLain

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